By Barb Adams and Alma Allen
Kansas City Star; $26.95

Barb Adams and Alma Allen of Blackbird Designs began imagining a country inn, complete with handmade quilts on all the beds, a delicious breakfast made by Alice, the cook, and the lovely grounds tended by Henry, the gardener. They took the feelings their vision inspired and translated it into this book, complete with a beautiful floral appliqué quilt in two colorways. Eleven other projects include four additional quilts, a monogrammed pillowcase, tea lights and lavender sachets. Nine breakfast recipes include Swedish pancakes, Belgian waffles and strawberry jam. I enjoyed how they wove a cast of characters throughout the book.

Here’s a link, if you’d like to add it to your library.

Over the weekend we had a family gathering to celebrate the end of summer, the return to school, and my husband’s birthday. One of my nieces shared that her favorite day of the summer is the day she gets new school supplies. Can you still remember the smell of the new crayons when you opened the box?

I’ll admit I love to browse through the office supply store, looking for some new treasure that’s sure to solve my organizational problems and instantly improve my time management issues. Of course, that’s not likely to happen, as it takes more than pretty colored plastic boxes and a new calendar. Before you make the trip to the office supply store, try the following:

1. Clear the clutter. Do you really need that copy of Quilters Newsletter Magazine from 1998? You know, the one with the fabulous quilt you liked back in 1998, the quilt that doesn’t hold the same place in your heart today. A couple of years ago, I went through all the old magazines I was holding onto. I put a note advertising them on the QuiltArt list, and I had a taker rather quickly. I don’t know why I held onto all the magazines for so long. Well, maybe I do. I would feel badly (i.e., guilty) getting rid of them. I held some warped concept of their value. They had really stopped being of value to me long ago and were only collecting dust. They went to a new home where they were valued, and I had several shelves open in my studio.

I could look at my fabric collection the same way. I know we need a “palette” as quilt artists. Do we need that large of a palette? And doesn’t our palette need refreshing every now and then? If you’re like me, you’ll never live long enough to use all the fabric you own. You’ve seen the saying, “The one who dies with the most fabric wins!” I’ve decided I don’t need to be in the competition. I regularly donate fabric for charity quilts and recently made a donation of fabric for my guild’s annual show. I think some month, I’ll just show up with a fat quarter or two for everyone who comes to the monthly meeting.

I know it’s hard to get rid of “stuff,” and it can be overwhelming to do it all at once. If you can’t set aside a full day, block several hours in consecutive days just to clear out what you don’t want. Sort it into two piles – items to donate and items to trash. I know many people say add a third pile for stuff that needs to be fixed. I used to go by that theory, until I realized I didn’t want to fix the stuff.

2. Keep clearing the clutter. You made great progress getting rid of stuff, and your studio is now clutter free. However, the magazines will again stack up and the fabric will again overflow. Part of the solution here is to decide what you allow to come into your space. The other is to maintain a system to keep up with the clutter. The easiest way to do that is to set aside a certain amount of time each week or month to de-clutter.

One of the theories behind clearing the clutter is that clutter is energy draining. I can see that. When my space is clean, my mind is clearer, and I work better. You’ve heard the saying, “less is more.” Well, this is a good example. Once you operate in a cleaner, clutter-free environment, watch what new opportunities arrive or how your creativity expands.

3. Look at how you use your space. Do you need something to hold your papers or tools? Maybe you uncovered something during your de-cluttering phase.  And if not, head off to the office supply shop and enjoy picking out the supplies you need, knowing they will be put to good use and not just add to the clutter.

And, as you think about adding to your space, remember this wonderful quote from designer and craftsman William Morris, “Have nothing in your house that you do not know to be useful, or believe to be beautiful.”

The International Association of Professional Quilters offers resources and networking opportunities for you to create a success from your quilting business. Learn about all the benefits of IAPQ membership and join here.

Those of us who have been quilting a long time usually started by making several quilt blocks to learn a variety of techniques and then moved onto a sampler quilt. Samplers had a standard look: blocks set straight with sashing and cornerstones. Marianne Hatton introduces what she calls the “next generation” sampler without the sashing. One of the keys to Marianne’s method is her GridMap® technique where you create a map to follow to ensure your success. Includes instructions for basics of quiltmaking, including straight, curved and set-in seams, appliqué, borders and quilting. If you work with newer quilters or like teaching a sampler method, you’ll pick up some tips for your toolbox.

Here’s a link, if you’d like to add it to your library.

In the current issue of The Professional Quilter, Gloria Hansen writes about marketing your handmade work through Etsy. Etsy’s mission is to enable people to make a living making things, and to reconnect makers with buyers. Etsy sellers number hundreds of thousands, and, yes, some make a full-time living selling through Etsy.

Here are just five tips that you learn from Gloria’s article:

1. Consider buying something. Doing so will allow you to get firsthand knowledge of how the sale is handled and how the item is packaged and shipped.

2. Visit Etsy’s blog, “The Storque,” which has an ever-growing range of informative articles. I found lots of articles that had to do with quilting, ranging from an article on a pillowcase challenge to instructions for a mini-quilt.

3. Read The Etsy Seller Handbook, which you can find on “The Storque.” It is a one-stop help area covering topics such as making a shop banner, writing text, photography tips, shipping how-to’s, customer care, tagging and much more.

4. Take good photos of your work. The photos need to be clear, clean and interesting. Use a neutral background and try a macro setting on your camera for close-ups.

5. Exchange links with others, offer a giveway on your blog, and notice what others are doing to draw attention to their shops. Remember that your website or blog can drive people to your Etsy shop and vice versa.

Please share your experiences with Etsy here on the blog.

To learn more about marketing your work through Etsy, you can read Issue 112 of The Professional Quilter. The Professional Quilter is one of benefits of IAPQ membership. If you are not a member, you can join here.

‘Tis the Season, Quilts and Other Comforts
By Jeanne Large and Shelley Wicks
Martingale & Co.; $24.99

Christmas is just around the corner and it’s never to early to get a start on holiday projects. Jeanne Large and Shelley Wicks, owners of the Quilt Patch in Moose Jaw, Saskatchewan, enjoy cold and snow for five months a year, and that weather inspires them to make and use quilts. This book features 10 projects for winter or holiday use along with additional instructions for incorporating wool and embroidery in your project. As shop owners, they know lots of tips for success and these are sprinkled throughout the book. Their designs are whimsical and simple, and I found several I wanted to make right away.

Here’s a link, if you’d like to add it to your library: http://tinyurl.com/Tis-the-Season-Quilts.

Last week I mentioned that during my vacation the hotel staff asked how they could make our stay more pleasurable. It got me thinking about extraordinary service and how rare it is today. Have you ever experienced extraordinary service? More importantly, do you provide extraordinary service?

I can think of several examples when someone in my family received extraordinary service. One that always comes to mind is my husband’s experience with Nordstrom. Service is legendary at Nordstrom, and I know a quilt shop owner who took a part-time job at Nordstrom to learn its service training. Back to my story: My husband purchased a suit at Nordstrom and on the first wearing, he caught the sleeve on the rear windshield wiper of the SUV, and it tore. We called the store to see if they could get another jacket or fabric so their tailor could replace the sleeve, anything to avoid a loss. It was irreparable. What happened next falls into the extraordinary category. My husband’s salesman called and offered my husband any suit in the store as a replacement, gratis. Wow, that’s extraordinary.

For me, when I stop at the local quilt shop, ordinary would be greeting me and asking if I need help. Moving toward extraordinary might be steering me toward the new items. It would be telling me what fabric has just arrived or the experiences of customers with some of the newer notions. It would be asking me to share my latest project. It might be showing me photos of samples other customers made to inspire me or introducing me to other customers or inviting me to the local sit and stitch at your shop. Really extraordinary might be giving me a fat quarter folded into a flower because it was my birthday, or I just moved into town, or I was having a really bad day.

I think what takes ordinary service to extraordinary is that it establishes a personal relationship between the parties. It’s an experience for the receiver, and, as the receiver, it’s one you want to share with anyone who will listen. And, it’s one that reaps rewards for the giver way beyond the service provided. I also believe this extraordinary attitude also starts at the top, and the business owner needs to look for ways to encourage her employees to provide extraordinary service. I’m not saying do this for everyone or all the time. It’s hard enough to be excellent every day, all day. Try looking for for simple ways that you can express support, affection and a desire to serve your customers in an extraordinary way. Here are some suggestions:

1. Have some fat quarters set aside for gifting on a random basis.

2. Have a quarterly luncheon and invite some of your best customers. And, ask them to bring a friend.

3. Today we rarely send or receive much handwritten mail. Once a week, send a handwritten note to one of your customers thanking them for their business.

4. Call your customer on her birthday.

5. Ask one of your customers to stop back in the office, share a cup of coffee and treat, and get to know him or her.

Once you start to look for ways to provide extraordinary service, you’ll find the ideas are endless. These “extraordinary  extras” will set you apart, strengthen your relationships and remind your customers that they aren’t simply the source of your business income.

Please share some examples of extraordinary service you provide.

The International Association of Professional Quilters offers resources and networking opportunities for you to create a success from your quilting business. Learn about all the benefits of IAPQ membership and join here.

Following up on the success of their earlier One-Block Wonder books, Maxine Rosenthal and Joy Pelzmann tackle adding graphic elements to their hexagon blocks. The previous books showcased techniques for hexagonal and octagonal kaleidoscope blocks from a single fabric and then adding cubes as a design element and additional fabrics. In this book, you’ll add triangles, including interlocking ad hollow triangles, and you’ll create illusions and add appliqué. The book includes 10 projects to reinforce the techniques. I loved the chapter on what to do with the leftover kaleidoscopes from your projects. One-Block Wonders fans enjoy.

Here’s a link, if you’d like to add it to your library.

Please take a few minutes to answer some questions that will help me help you. I’ve put together a survey that I think will give me some great insights into what you are looking for, what information you value, and how you like to receive that information.  As a thank you for completing the survey, I’ll give you a 10% discount on your IAPQ membership.

Click here to begin the survey.

Who hasn’t heard the call of the jelly rolls, honey buns and layer cakes at the bakery, oops, quilt shop? Not sure what size each is? Pat Sloan has that covered in her most recent book devoted to the current trend of using pre-cut fabrics. To start, Pat has a chart listing 15 types of pre-cuts from the fat quarter that we all recognize to the sushi rolls that we may not. Once you’ve got the lingo, Pat offers complete instructions for nine pre-cut fast and fun quilt projects. I think my jelly rolls and charm packs have found a new home.

How do you describe yourself to a new acquaintance?
Introducing myself has become easier since I’ve started designing fabric because I can say, “I’m a fabric designer and an artist.” That’s a good place to begin. If the discussion continues, I’ll add that I’m a fine art quilter.

Looking back, what were your early goals?
I started as an art quilter. Entering Quilt National was my first big goal. From there, I picked shows that would produce a color catalog, as more people may see the publication than the show itself. That was my approach to getting out there. Quilt Visions was another goal. Paducah and Houston were great too, not only the shows themselves, but the competitions.

I watched Penny McMorris’s PBS show that featured the first wave of art quilters – Ruth McDowell, Nancy Crow, Terrie Hancock Mangat, among others, who did so much to break the trail for us to follow. I consider myself a second wave quilter and was able take advantage of the work the first wave did.

You seem to be a natural at marketing yourself and your work.
I have had a booth at Quilt Market for the past two years. I do the Fall Market because that’s when my fabric comes out. It’s the place to make sure people see what you’re doing.

I feel a bit like the odd woman out compared to other designers who put all their energy into designing and marketing their fabric. I can’t let go of art quilts, so I am in two camps. Doing Market is one way to do my part in promoting the fabric. Westminster/FreeSpirit has such an extraordinary group of designers.

One thing I understand is having a “look.” That’s where my strength is. Also, I take good photographs to sell the work. Other people may be better in making the calls to sell their patterns. I’m pretty good at putting together the actual product. I’d dearly love to have someone who thrives on business to partner with.

I’m at the point right now that I have to decide if I want my business to get bigger and how to get bigger. We do have some friends in the marketing world. There’s always a little hesitation in the back of my brain, because I so love to hole up in the studio and make work. You think if you get too big, you won’t have time for what you love to do. Studio time is so precious. If you want to grow, you should have knowledge of where you want to go. Not that you shouldn’t be flexible, but you should be able to guide it according to your dreams rather than someone else’s ideas.

Any tips for those starting out, building their careers?
Find your proper audience after you find your artistic voice. Some people bang their head against the wall, entering a show not appropriate for their work. If you want to be successful, then go where your work will be appreciated. There are so many ways to go about having a career, even some that no one has explored yet. There are ways to be a quilt artist that still haven’t been done.